Berg’s pricing is designed so the product can be funded by subscriptions instead of surveillance. Web pricing is intentionally lower than App Store pricing so households have a direct path.
The website already includes stable sign-up routes for each plan. When billing is ready, those routes can redirect to Stripe, RevenueCat, or your preferred subscription manager.
For smaller households or anyone who wants to try Berg’s shared organization tools first.
The main plan for families that want more members and a direct path to premium tools as they roll out.
App Store annual pricing: $64.99. App Store monthly pricing: $6.99.
The premium plan for larger households that want richer imports, AI-assisted planning, and priority support.
App Store annual pricing: $119.99. App Store monthly pricing: $11.99.
This page keeps a clear line between live features, premium rollout items, and roadmap items so the pricing page can stay honest while the subscription flow is still being wired up.
| Feature | Free | Family | Family+ |
|---|---|---|---|
| Household members | Up to 2 (max 2 admins) | Up to 5 (max 2 admins) | Up to 9 (max 2 admins) |
| Berg calendar | Included | Included | Included |
| External calendar sync | — | Included as rollout continues | Included as rollout continues |
| Shopping lists | Included | Included | Included |
| Chore tracking | Included | Included | Included |
| Reminders | Included | Included | Included |
| GPS tracking | — | Included as rollout continues | Included as rollout continues |
| Meal planning | — | Included as rollout continues | Included as rollout continues |
| Smart schedule import | — | Included as rollout continues | Included as rollout continues |
| Past activity view | Current + upcoming only | 7 days | 30 days |
| AI pantry / AI meal generation | — | — | Roadmap |
| Priority support | — | — | Included |
Web-direct pricing avoids App Store commission, which makes it easier to keep Berg affordable without falling back to ads or data-selling.
The intended launch flow is to trial the bigger plan, then make downgrade to Family obvious before renewal so households can keep paid sync without feeling trapped in the highest tier.
The plan-specific routes under /signup/ are ready to redirect to your final billing provider when subscriptions go live.
